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Experience

VERSIFI Inc.(Web site management software)

Newport Beach, Calif. -- April 2000 to December 2000

Web Editor.

Duties: Updated content and pages for forum-based Web site; maintained editorial integrity of site; produced marketing articles, press releases, and direct mail copy as needed; performed marketing analysis as needed.

Achievements: Reformatted home page to incorporate Webzine look and feel as well as promote community participation; launched e-forum to build customer loyalty; conceived of cartoon feature to use as demand-generation tool; incorporated online form for generating pre-qualified leads (nearly 50 leads generated in 6 months); managed development and launch of site using content management software.

Samples...